30
Apr
10

Lala..no more?

To my surprise and dismay it would appear that the online music source LaLa will cease to exist past May 31st, 2010.  I recommended readers to check out this resource for online music; you could build a catalog of music on a off site server without comprimising your own computers memory or deal with iTunes 5 computer library transfer rule (5 times and then you need to re-purchase your iTunes library) not to mention the nuisance of having to upload all of your current CD collection, again.

Their website does inform current members that your library will remain intact with the site going forward but they are not taking any new subscribers; in addition current members may not purchase music any longer, even if they have a credit to their existing account. 

The plus side? Well, if you already have an account with LaLa (and have  uploaded music in the past you can continue to listen to that rotation as much as you like), but don’t expect to build upon that library, cuz you can’t going forward.  According to the website, if you had a credit on your account (what they term “wallet”) they will reimburse you with an iTunes card (ironic, eh?).

Why and iTunes card and not something else?  Well, it would appear that Apple has positioned itself to consume LaLa and it’s streaming technology.  LaLa’s intention was basically to kill the Mp3 and move forward with a more versatile format; that format has been played close to the chest between LaLa and Apple’s Iphone; however that app is currently not available.  It would seem that LaLa had plans to release music for around .10 per song, undercutting Apple’s iTunes (currently .69 – $1.29 per song depending); although the LaLa format might have lower sound quality, it presented a clear and present threat to iTunes…so Apple purchased LaLa and kept the development team intact.

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